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The Story Engine Podcast: Where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.

Mar 8, 2022

Today on the show we have Michael Griffiths. With Michael, we are going to be talking about creating extraordinary moments throughout all areas of your business, all interactions with your clients and prospects that will create a deeper bond, residence, and sense of trust that will activate what he describes as the limbic system of your brain instead of the logical thinking part of the brain. 

There are so many little ways that you can create these experiences throughout your work with people that will create more word of mouth referrals that will have more people talking about you, wanting to buy from you again, and it creates a tremendous amount of momentum in your business.  This is some of my favorite stuff to talk about and so I think this is going to be a really powerful and highly tactical, very thoughtful episode for you. 

In This Episode:

  • You need to start activating extraordinary moments in your business where you start to build trust and loyalty.  Then they will share about how amazing you and your business are.
  • Three things have to happen before someone becomes a client for yours. They need to resonate with you therefore they respect you and what you do, therefore they are inspired by you to change. 
  • No matter where you are in your business ask yourself how could you be more extraordinary today in just one moment. 
  • And so much more!!!

Connect with Michael Griffiths: