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The Story Engine Podcast: Where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.

Mar 1, 2022

Today on the show we have Shannon Hernandez. Shannon is an amazing business strategist who is helping people create content and create businesses more joyfully.  She has a very interesting definition of joy that we explore in this episode that I feel will really serve a lot of the listeners and help guide your business decisions in a way that creates more joy and ultimately more success for you.

We are also going to be talking about the different types of content personalities and how you may be in the wrong type of content creation for what your personality is.  We are going to explore the different personality types and what to do once we start to get clear on what the best content for our personality is and what the benefits are once we become more aligned with that. 

In This Episode:

  • The Content Personality Wheel is a tool. There are five content personalities: audio, video, live (in-person), written, and visual. 
  • There is so much content that truly needs to happen for people to have the successful business that they dreamed of and if you are not in a joyful place it is just not fun. 
  • Once you know your content personality which simplifies things. The next piece is what is the one platform you want to get really great at.
  • And so much more!!!

Connect with Shannon Hernandez: