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The Story Engine Podcast: Where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.

Feb 1, 2022

Today we are going to be talking about five things that you can do that are going to create more customers when you present. A lot of people make a lot of presentations and they get a lot of clapping and applause but it doesn’t create customers. There are a few simple shifts that you can make when you present that will create those decision-making actions from your audience. 

In This Episode: 

  • Your presentation must be set up to influence not just educate and to lead people to a decision. The important thing is to show the audience how to look at the program differently to increase their commitment to solving this problem. 
  • Focus on content and stories that will shift their perspective and change the paradigm on how they see the problem and then they will start to trust you more, imagine themselves working with you, and experiencing the solution. 
  • You have to have your presentation dialed in and laser-focused on the right people. 
  • And so much more!!!