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The Story Engine Podcast: Where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.

May 23, 2023

Today on the show we have Daniel Hammond. Daniel has an incredible constellation of experiences, backgrounds, and interesting stories to tell. We are blessed with the opportunity to explore quite a few of those around the world and in very unexpected places and professions. 

The main thing that we are going to be talking about today is operating systems for your business. How does your business operate as a whole? This is a really important system and culture and thing to install as you start to grow beyond being able to influence everybody directly and manage everybody directly in a small business.  We are going to be talking about the counterintuitive nature that is customer-driven leadership as opposed to leader driven. The difference is in how you approach and solve problems in your business. 

In This Episode:

  • Customer-driven leadership is an operating system. It creates checks and balances on a team level. 

  • It starts with a big vision. A big lie of entrepreneurship is that as the leader of the organization, it is our job to solve all the problems.

  • At the team level, it is really increasing the understanding of how the different teams all serve to deliver for the end customers. 

  • And so much more!!!


Connect with Daniel Hammond: